Online businesses are diverse and are not well served by "one size fits all" solutions.
This is why, in addition to the incredible flexibility and rich feature set already provided by ezStore123, we also designed in "plug-in" functionality. You can design your own plug-ins (requires programming knowledge) or we can assist you building them to your specifications.
Plug-Ins
Thanks to its flexible database architecture and modular structure, ezStore123 can be expanded without re-design. Sample plug-in templates are provided. Once completed and reviewed for security compliance, plug-ins are seamlessly integrated into your site and/or your Admin Center.
Available plug-ins:
- Content Management System (CMS): Manage the content of your web site's static pages right from the store Admin Center. The CMS module can also be used to create blogs (unlimited topics and articles) or to insert marketing/advertising content into any page.
- Kit Wizard: Customers can build orders step-by-step (eg: computer, monitor, memory, hard disk, etc...).
- Ad server: Automatically serves up graphical ads into your web pages. Ad frequencey is adjustable, support for multi-tier ads.
- MAS 90/200/500: Complete, bi-directional accounting integration.
- Mail Order Manager (M.O.M) integration.
- Lead generation: E-mail lead-gathering module with integrated mass-mailer.
- E-mail to a friend.
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Integrated "pre-processing" or "post-processing"
Any shopping cart page may also contain code snippets invoked before or after the page is rendered. This feature can be used to insert contextual messages, ads, personalization functionality and/or tracking scripts (such as Google Analytics, Quantcast tracking, etc...). In addition, all shopping cart pages are AJAX-enabled and allow integration of dynamic content with a single line of JavaScript!
Sales Portal Capability
The ezStore123 shopping cart system also supports "Affiliate Proxying & Skinning" and can proxy orders from your affiliates web sites, maintaining a seamless "look-and-feel" for the customers. It is as though customers never leave the affiliate site! A virtually unlimited number of affiliates skins can be implemented. This functionality is ideal for Online Portals, Chambers of Commerce or companies with multiple business identities.
Open Source
The ezStore123 shopping cart source is open so you can customize any aspect of the system. Please note that we do not provide source code for encryption and authentication modules for security purposes.
Warning: Web sites customizing their shopping cart source code lose automatic upgrade capability. We do not provide free support for customized code.
Overview
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