Too late to get into E-Commerce? NOT!
Amongst the most interesting figures in our industry: e-commerce sales now represent over 5% of total retail sales in the US, with a projected total of $156B changing hands in the electronic stores this year.
E-Commerce is now part of life, with its trademark ease-of-shopping and 24/7 availability. Advances in security makes giving your credit card number to an online store as safe or safer than swiping it at your local mall.
Perhaps one of the most intriguing factor is that the high price of oil, instead of working against ecommerce web sites actually plays in their favor. The reason is both logical and counter-intuitive: while shipping carriers are well-positioned to keep shipping prices low because of economy of scale on large volume of shipments, customers are less likely to drive busy freeways to distant retail locations and more and more tend to favor online shopping.
Boosting your bottomline
Large companies have been quick to leverage online ecommerce opportunities and have claimed their stakes in the electronic market. Small and medium have had to trust their precious e-commerce ambitions & goals to factory-like web service providers, with mixed results to say the least. If you operate a small or medium business, you well know that watching the bottom line is essential, since funding for growth is available only through self-financing or the ever-elusive business loan. You also know that internet infrastructure is complex & expensive to acquire, maintain and staff.
"Insource" your success, "outsource" your headaches!
Small to medium businesses are starting to realize that by delegating IT services, they can benefit from the same marketing sophistication and high-technology as the industry giants. Large corporations have long understood that staffing offices for phone sales is a very expensive proposition. Yet, small to medium companies continue to have their sales personnel field calls for orders instead of pursuing new customers. The consequence is that sales personnel is not used as efficiently as they could and complain that their commission-based revenue gets "stuck in second gear".
Sales Channel Conversion
A good e-commerce web strategy can address these issues: Current phone traffic can easily be re-directed to the web site to purchase products or services. They will enjoy the convenience of getting in and out in minutes and the ability to shop 24/7. Best of all, they will never have to hear your "on-hold" music again! As new customers come in, they can also become online customers. We call this process "Sales Channel Conversion".
Sales Channel Enhancement
Very soon, with good search engine optimization (SEO), NEW customers will be coming DIRECTLY to the web site, more often than not from areas beyond the reach of your advertising budget. We call this process "Sales Channel Enhancement". Naturally, the irreplaceable expertise of sales and support personnel is still just a toll-free call away. Your customers are happy, your staff does more interesting work, your company revenue increases, everybody wins.
E-Commerce is what we do
At //digital things, we are ecommerce enablers and care about all our customers, large and small. Being online is good, making money online is better! This is why we are offering a full range of professional e-commerce hosting solutions, ranging from a simple web site to a complex IT infrastructure. We back this up with a 99.98% up-time guarantee and proactive support. All functions of our systems are monitored 24/7, every 5 minutes.As a result, you can quickly be up and selling and you will benefit from a level of expertise, technology and guarantee of service available so far only to large companies. And by the way, we can handle your success: our ecommerce systems are scalable and will grow and mature with you!
Build or migrate your ecommerce web site today with us, we will put you in the high-tech driver seat all the while treating you as a customer "the old-fashioned way". For more information about our e-commerce hosting plans and internet solutions, please contact us or check out our ECommerce Hosting Plans.
